As 2024 ends, reflecting on year's highlights. Xiaohongshu, Bilibili key for China's Gen Z. Set youth trends.

2023年，中国电商盛事双11迎来第15个年头。对于消费者而言，这是一场捡便宜、淘好货的盛宴；对于品牌，更是一个吸引新用户、实现爆炸性增长的黄金时机。 根据淘宝11月11日的数据，淘宝天猫累计新增会员超过1亿，全平台品牌会员同比增长近30％，品牌会员订单连续多日增长超100...

According to a report from Deloitte, it is estimated that there are 40 million Gen Zers planning to purchase cars in the future 5 years....

McDonalds chose Bilibili to host their first ever live streaming

A social retail white paper released by Tencent and Boston Consulting Group

Another important function for brands to manage private traffic.

New functions such as live streaming, mini programs are added

Some key trends of China market we forecast for the coming 2020

Is Bilibili not ready for commercialization or are they still looking for the best ways to monetize?

Xiaohongshu decides to add live streaming function

On Nov 28, RED/Xiaohongshu launched a new Content Producer Plan to provide more support and new features to content produc

The new function of RED called “HEY” which is similiar to Story of Ins.

I'm sure you have heard of this guy. Not only on RED, @李佳琦Austin is also the No. 1 male live streaming KOL on Taobao (口红一哥). Austin is...