品牌=品类，这个DTC塑身衣品牌如何将小众品类做到极致？
在当今的零售领域，DTC品牌战略正在重塑市场格局。Spanx，一个专注于女性塑身内衣的DTC品牌，通过其创新的产品和独特的品牌理念，成功地将一个小众品类推向了极致，在全球范围内赢得了广泛的认可和成功。本文将应用 双盈咨询WWW.HER品牌拆解模型...
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